Last night, Xbox Live played host to a live celebration of the upcoming Gears of War Judgement release. If you missed it, you can watch it from the dashboard as a VOD offering. Also, they premiered the brand new ad campaign for the game on national TV.
Early commenting has been somewhat negative about the ad. While going for that "real people, real world" style that Call of Duty did so well, it appears they may have missed the mark slightly. What do you think?